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4 Strategies for Business Success and One Company Getting It Right 1024x512

4 Strategies for Business Success (and One Company Getting It Right)

In this era of millennial marketing, social marketing, and influencer outreach, there are simply thousands of strategies your business can use to get where you need to go. Fortunately, we don’t have to think up these strategies on our own, but can look over the shoulders of businesses who have succeeded in paving the way […]

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Can Your Company Actually Afford a Small Business Loan?

By Carl Faulds When you’re seeking financing, particularly financing to power growth, it’s all too easy to overlook one important question: Can your small business actually afford the borrowing? Here are steps to take to determine whether your small business can afford a loan. Calculating your debt service coverage ratio To understand what you can

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Top Website Design Company, Lounge Lizard, discusses Local SEO and your business

MANHATTAN, N.Y., July 6, 2017 /PRNewswire-iReach/ Lounge Lizard is globally recognized as a topwebsite design company, – within the web design and development industry.Lounge Lizard’s brandtenders are creative, tech-savvy, and passionate in developing innovative strategies that drive conversion for both startup and established clients of all industries, making them the “best of breed since 1998.”

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5 Tips to Help Your Company Stand Out on Instagram

By now, most of you know that social media should be a part of your marketing campaigns. Of course, there’s always a caveat: if your target market is on social. The same thing goes for social platforms. Although we’re strong proponents of using whatever social platforms your market is on, we also believe that it should

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This local company uses Google to take you on a tour of area businesses – Louisville Business First

This local company uses Google to take you on a tour of area businessesLouisville Business FirstCS3Design offered to create a virtual tour of the museum for less than $1,000 (it ended up being $500), which would improve both the museum’s search engine optimization and its Google profile. “An attraction like ours gets approached about a

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3 Ways to Tell if a Company Values Innovation

Free-Photos / Pixabay At first glance, measuring innovation might seem as inexact as a Supreme Court Justice’s description of pornography: “I know it when I see it.” One of the cornerstones of my Anticipatory Organization Model is the critical need to craft an environment that fosters innovation. That’s important, but it still begs the questions:

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Instagram CEO Denies Company Copied Snapchat, Says They Were ‘Building Upon the Technology’

For some time now, Instagram has been accused of stealing ideas from Snapchat. Now, the social media company’s CEO has broken his silence to put a stop to all the talk. One of the glaring copying offenses that Instagram has been accused of concerns its Stories feature, which is reportedly a virtual reproduction of Snapchat’s

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SEO company The Hoth convinced 32 people to tattoo its mascot on themselves

Calling it a “creative way to fund your SEO budget”, SEO company The Hoth asked consumers to get its monster mascot “tattooed somewhere on your body” in its Hoth Tattoo Contest. In exchange for $3000 in so-called Hoth Credits that can be used toward services to “make a massive impact on your SEO” and $2500

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5 successful B2B AdWords best practices for any company

AdWords is a brutal marketplace for many B2B businesses. There’s low search volume and high competition, resulting in extremely expensive CPCs — not good. Instead of burning your cash on expensive and ineffective ads, consider these five AdWords tweaks and strategies that any company can implement immediately. 1. Start with negative keywords Homing in on the keywords that work

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