The Ask the SMXpert series continues with the question and answer (Q&A) segment of sessions held at Search Marketing Expo (SMX) West 2018. Today’s Q&A is from the All Google Manual Penalties Explained session with speaker Kaspar Szymanski, with an introduction by moderator Chris Sherman. Moderator Chris Sherman: For those of you who don’t know Kaspar, he […]
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We marketers have an affinity for shiny toys. Yes, we do—just admit it. We love cool technologies that promise us improved leads, higher conversion rates, and better prospects. As the CEO of a technology company, I’m also the first one to tell you that the ROI on many of those shiny new toys hasn’t panned
How Automating Manual Processes Can Improve Your ROI Read More »
Google may issue manual actions over job schema on expired job listings – Search Engine Land Thanks to Our Sponsor Source link
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AI-generated writing is on the way up. But is it a tool for everyone? Ever since, well, robots were even an idea, there have been nightmares about the “robot uprising.” That humanity was ensuring its own destruction, building the very things that would replace it. It doesn’t matter if it’s the Skynet from Terminator, Hal
Could Artificial Intelligence Replace Manual Content Creation? Read More »
Amazon sellers are a breed of their own. They are proactive entrepreneurs that aim to make money by reaching the e-commerce giant’s customer base. Not a bad strategy. Amazon does the heavy lifting in terms of storing and shipping your products, gets your product in the spotlight, and allows you to scale your business fast.
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link
Marketing Day: Google manual actions FAQ, Facebook Pages & martech trends Read More »
How can you identify if your site is suffering from a manual penalty? Google’s manual penalties differ from algorithmic updates such as Panda for content or Penguin for links. Those updates can also be perceived as penalties since sites also tend to lose their organic search visibility as a result. However, Google manual penalties are
All Google Manual Penalties Explained from SMX East Read More »
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-optimization”, ( $(this).attr(‘href’) ) ); }); } } }); }); If you’re an SEO professional, you don’t ever want to receive this notification on your (or your client’s) Search Console
How to Safeguard Your Website from Hacking & Manual Actions Read More »
There are two notifications that every SEO professional dreads receiving: Your site has been hacked. Google has taken a manual action on your site. To achieve great SEO results, you need to make sure your website is optimized and secure. Learn how to secure your website and avoid manual actions from Google’s Eric Kuan during
Google on Website Security & Manual Actions [Webinar] Read More »
AdWords is an excellent source of high-converting web traffic. I have had colleagues that have used AdWords to generate over 50% of their business for several years. But for marketers without a background in PPC, Adwords can be hard to crack. One of the biggest challenges new marketers face is developing a sound bidding strategy.
Higher Conversions & Lower CPA With Manual Bidding Read More »
