Social Media Measurement

How to Dramatically Increase Your Instagram Following

[ad_1] How to Dramatically Increase Your Instagram Following When you know how, the process is quite easy. These five techniques will help you start getting more followers in practically no time at all. Provide Consistency From a branding standpoint, Instagram users love to see consistency. When you begin your account, decide on a theme that …

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Good Digital Marketing = Good Math

[ad_1] Good Digital Marketing = Good Math Ask good e-commerce or search marketing professionals how they build successful programs and you’ll hear them discuss things like conversion rates. Conversion rates are the percentage of a total audience that takes an action. I’ll take that a step further toward clarity and say that “conversion rate” is …

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How to Prove Your Efforts Are Paying Off

[ad_1] One of the most difficult parts of social media marketing is actually proving its ROI. It’s easy to throw numbers around – likes, new followers, comments and so on – but how do you actually prove your return on investment from social media?  How do you demonstrate that your work is bringing in revenue …

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Can Quotes Help Boost Social Media Engagement?

[ad_1] Can Quotes Help Boost Social Media Engagement? If you’re on social media often, you’ll find that people love quotes. There’s inspiration and feelings that quotes provide that aren’t often possible to express in a person’s own words. And the reshares, likes and comments on quotes are often higher than other types of posts. Now, …

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5 Ways to Boost Engagement on Instagram

[ad_1] 5 Ways to Boost Engagement on Instagram Instagram is projected to have 111 million users in the United States alone by 2019. Most popular with teens and young Millennials, Instagram’s visual platform provides a great opportunity to build brand awareness. But keeping your audience engaged can be a challenge. Here are five ways to …

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The SEO versus Social Battle Has a New Winner

[ad_1] Social media’s reign as a top source of referred, inbound traffic to websites may be over, according to new research from Shareaholic. The most recent version of the rolling tracking study that measures traffic sources for more than 250,000 websites found a steep drop in visits from social media. Across more than 400 million …

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