“I’ve been watching Walmart since 1968, they only came into existence in 62, they’ve done the same thing to the rest of retail,” says Jan Kniffen of J. Rogers Kniffen Worldwide. “They kept making a new step every time and the rest of retail had to follow and they won the game, they got all …
“We dropped back several years ago and started thinking about building the target of the future,” says Target CEO Brian Cornell. “It really started with an investment in understanding the consumer and really understanding what they were looking for and how to build the capabilities starting with data science to really guide us through that …
Long before the internet was invented, there existed an adage about the importance of “location, location, location”. The adage has taken on its own meaning in the digital age, especially now that billions of people carry tiny computers – smartphones – in their pockets everywhere they go. Location is used for everything from personalisation to …
The perils of using location data – Econsultancy Read More »
The former CEO of Saks, Steve Sadove, says that what’s really fascinating is the convergence that is currently happening with online and brick and mortar stores. You have the Amazon’s of the world adding brick and mortar store options and then you have Walmart and Target and many others growing at 40-50 percent with their …
What’s Fascinating is the Convergence of Online and Stores Read More »
The CEO of United National Consumer Suppliers, Brett Rose, says that it’s an amazing time to be a consumer because every day is Black Friday. Rose predicts that this is going to possibly be the biggest Q4 in our history. Brett Rose, CEO of United National Consumer Suppliers, discussed Amazon and ecommerce in an interview …
It’s an Amazing Time To Be a Consumer… Every Day is Black Friday Read More »
Which features deserve your utmost attention on Instagram and what’s even trending in 2018? We ask because how does your plan of attack change year over year if you’re not aware of the latest trends? We get it–face filters and GIF stickers might not make your business stop on a dime and shift strategies. However, …
5 Instagram Trends Changing the Industry in 2018 Read More »
While Amazon currently accounts for roughly 45% of all online retail sales, the pursuit of a strong offline retail presence is part of Amazon’s long-term business strategy which is why they may now be considering an acquisition of Target. Obviously, Amazon is strong in almost all categories of online shopping, but with The Whole Foods …
It appears that Target is still not keen on accepting Apple Pay as a mode of payment in its onsite stores. In a recent post, America’s second-largest retailer announced that it had rolled out Wallet, its own mobile payment system that is now active as a feature for Target’s iOS and Android apps. The arrival …
Target Lets You Pay With New ‘Wallet’ Mobile Payment System Read More »
A war among titans is silently brewing in the online retail arena. Recently, Google announced a partnership with Target, a move that could signal the start of Google’s challenge to eCommerce giant Amazon on its own turf. Amazon is a serious threat not only to traditional retailers such as Target but to the search engine …
Searching for products being offered on Target will soon be as easy as taking a photo on your mobile phone. In a recent announcement, Pinterest revealed that it teamed up with Target allowing the retailer to use the former’s visual search called Lens. The deal aims to harness the power of Pinterest’s visual search tool …
Target Partners With Pinterest, Find Products by Taking a Photo Read More »
