Search Results for “SEO Definition” | Page 93

SMX Advanced recap: Audience targeting in a privacy-centric world

Channel: Display Advertising, Display Advertising, Display Advertising Column, GDPR - General Data Protection Regulation, Retargeting & Remarketing, Search Marketing / Good To SEO

Here is a recap of SMX Advanced session Audience Targeting In A Privacy-Centric World. The speakers shared new developments in audience targeting and how tracking changes will affect the way you use audience targeting and remarketing. Jillian Nagle, Red Ventures Jill started the session by saying, If we evaluate audiences the same way we evaluate keywords, […]

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7 Ways Artificial Intelligence Will Make You an Even Better Marketer

Business / Good To SEO

Marketing is going through massive changes thanks to artificial intelligence – and that’s a good thing. Marketers are people who are in the profession because of a love of engaging with others, whether they are clients or the customers/consumers of the products and services they are passionate about helping to sell. That said, it may seem odd

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How to Audit Your Marketing Department and Why You Should

SEO BLOG / Good To SEO

The word “audit” may strike fear in the hearts of taxpayers, but it shouldn’t scare marketers. Conducting an audit of your marketing department can be a fruitful—even fun—exercise. Finance departments undergo annual reviews, but too few marketing departments bother to do the same, which means your entire business might not be running as efficiently as

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10 Super Productive Ways to Use Pinterest for Business

Engagement / Good To SEO

Be honest: have you been treating Pinterest as a second thought lately? Hey, we’re not here to judge you. Between Instagram’s recent boom and the panic over Facebook’s ever-changing algorithm, perhaps Pinterest has lost a bit of its buzz in the eyes of marketers. But don’t write off Pinterest just yet. In fact, the numbers don’t

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5 ways to add smarts to your ecommerce website

Artificial Intelligence (AI) for marketing, chatbots, Ecommerce strategy / Good To SEO

You can add smarts to your experience in one of two main ways: either by adding human intelligence – and with it, a dose of empathy or by adding an automated form of intelligence ‘Work smarter, not harder’ has always been my mantra. While I haven’t always been able to achieve this, it’s still a

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Users Flow in Google Analytics • Yoast

Analytics, Google Analytics / Good To SEO

Don’t you ever just wonder which pages people look at after they land on your site? How do people click through your website? How do they navigate? Questions like these can be answered with the use of Google Analytics. In this post, I want to show you a very cool feature called: Users Flow. What is

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Think Like a PR Person

Public Relations / Good To SEO

Both content marketing and public relations can alone make the difference between meh and stellar results. But combine the two and you can kick it out of the park. Let’s consider why PR and content marketing are a good combination, and how you can use the two effectively. But first, let’s consider what some pessimists

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The Goal-Based Approach to Domain Selection – Whiteboard Friday

SEO BLOG / Good To SEO

Posted by KameronJenkins Choosing a domain is a big deal, and there’s a lot that goes into it. Even with everything that goes into determining your URL, there are two essential questions to ask that ought to guide your decision-making: what are my goals, and what’s best for my users? In today’s edition of Whiteboard

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7 Steps to Protect Your Brand Online

branding / Good To SEO

There are a lot of people who might try to build their own legacy based on your own content, ideas and even brand features. Protecting your company from them is necessary, yet, it is not an easy thing to do. To protect your content and your brand, you need to make sure you’re on the

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9 Evergreen Content Formats for Long-Term Success [Examples]

Content Creation, eBooks, SEO, White Papers / Good To SEO

Does your online content have an expiration date? Is it only good for 30 days? A year? Two years? Thanks to search engines – whether you like it or not – your content is evergreen. But while your content’s always discoverable technically, you need to think strategically about how it can be valuable all years

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Search Results for: SEO Definition