Privacy

Marketing Day: Google privacy controls, Facebook Messenger 4, SMX West 2019

Attend Our Conferences Gain new strategies and insights at the intersection of marketing, technology, and management. Our next conference will be held: April 3-5, 2019: San Jose September 16-18, 2019: Boston Learn More About Our MarTech Events October 24-25, 2018: SMX East January 30-31, 2019: SMX West April 2-3, 2019: SMX Munich May 21-22, 2019: […]

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What You Don’t Know About Data Privacy Laws Could Kill Your Startup

The advent of the European General Data Protection Regulation (GDPR) impacts more than individuals and companies in Europe. In fact, it has far-reaching effects for anyone who purchases or sells goods around the world. Business professionals who have basically left the issue of data privacy laws to their IT teams are beginning to realize there’s

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Feds call for public comments on US privacy legislation ahead of Wednesday’s Senate hearing

Ahead of Wednesday’s Senate hearing with top tech firms on the state of consumer data privacy, several pro-business groups have made their voices on the matter known. The latest is from the government itself. The National Telecommunications and Information Administration (NTIA) on Tuesday added an “unpublished notice” to the Federal Registry asking for public comment on the

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A day in the life of… a Chief Privacy Officer (post the GDPR deadline)

Fatima Khan is Chief Privacy Officer at Demandbase. About three months into the enforcement of GDPR, the life of a privacy officer is an exciting and busy one. Here’s what Fatima Khan gets up to… (N.B. Econsultancy has a range of GDPR resources, from a comprehensive guide for marketers to online and face-to-face training courses.) Econsultancy: Please describe your job: What do you

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data privacy regulations

Get the lowdown on the new European data privacy regulations—which by the way reverberate far beyond the European Union—on this edition of the OracleNext podcast. Data expert Paul Sonderegger riffs on how the data handling framework, rolling out this year, could impact consumers—whose information is being collected—and the companies wanting to parse that information. Sonderegger,

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Marking 10 years of DuckDuckGo: From Search Engine to Privacy Company

We’ve covered DuckDuckGo many times here at Search Engine Watch (check out Rebecca Sentence’s great primer here). This month sees the privacy-first search engine turn 10 – an impressive age for any business that boasts Google and Bing as its main competitors. The 10-year anniversary coincides with a major funding boost for the service. This

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New report: Facebook and Google among tech firms lobbying Congress for ‘kinder’ federal data privacy laws

Earlier this month, we reported that the US government was finally starting to move toward adoption of a federal data privacy law, a move that has been long in coming for this administration, given its hesitancy to add any governmental regulations or restrictions to business. But before that law is crafted, tech firms want to

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The California Consumer Privacy Act and What It Means for Digital Marketers

“Privacy” is a trending term in headlines and a pressing concern for the online public. With prominent news items like Cambridge Analytica’s data mining activities and third-party developers reading Google emails, people are increasingly concerned about the use and misuse of their personal information. To address mounting fears, California passed the Consumer Privacy Act (CCPA),

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