Let’s just get right to it… Here is the formula for doubling sales… L x C x M x f = GP Where… L = leads C = customers M = margin f = frequency of purchase It looks like this… Leads x Customers x Margin x Frequency = Growth Potential Doubling any of the […]
Want to Double Sales? Pull One of These 4 Levers Read More »
Banner ads have been around for a very long time (check out the first one, from 1994). But that doesn’t mean we’ve solved all their problems. Display ads have lower click-through rates than text ads. it can be arduous to create different sizes for different placements; and historically, if you wanted to create something dynamic, you
How to Double Click-Through Rates with Dazzling HTML5 Ads Read More »
Chart of the Day: Podcast Advertising Market Sees 117% Year-on-Year Growth Podcasts are a fantastic way for companies to regularly generate digestible content and stay at the forefront of their customers’ minds. The impact of podcasts is certainly being felt in the US, where 16 million homes could be classified as “avid podcast fans”, a
Personal ad reads help double the podcast advertising market Read More »
This post originally appeared on Growth Everywhere, a marketing and business growth blog. Ok, so this post is not exactly about how anyone can turn down a Shark Tank offer and double your business – it’s about how Patrick Ambron, CEO of Brand Yourself, an online presence management company, did that. But we can all learn
How to Turn Down a Shark Tank Offer and Double Your Business Anyway Read More »
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For the first time ever, Salesforce honored five customers with Customer Trailblazer Awards during this year’s Dreamforce event. Winners were selected based on their corporate vision, collaborative capabilities, transformational efforts and ability to continually learn and adapt to changing business conditions. The awards were given in five different categories, including Growth, Innovation, Equality, Inspiration and
In 2 Years CRM Helped Us Double Efficiency, Grow 60 Percent Year Over Year Read More »
How to integrate Email and Facebook to achieve marketing success Despite the infamous belief that email is dead, any other marketing channel is unable to boast of the tremendous 3800% ROI that email keeps bringing to those who practice this marketing channel in a proper way. Analyzing from where the rumors about the dying email
So you’ve studied your target audience for a long time and created an app that perfectly solves their challenges. You’ve gone the extra mile and put in efforts to create a great user interface and interesting tutorials too. But somehow your app still isn’t being downloaded as much as you had expected. If this sounds
How To Double Your App Downloads With App Store Optimization Read More »
Search “Double opt-in” in Google, and you’ll get over nine million hits! Clearly, a lot has been written on the subject. Nine million results, a large part of which are composed of questions like “Should I use a subscription confirmation?” and “Double opt-in or single opt-in?”…which leads us to believe that there is still a
Double Opt-In For Your Email Marketing Contact List Read More »
In case you hadn’t already heard, AdWords can now spend up to double your campaign’s daily budget… which is pretty darned irritating! Fortunately, your favorite PPC superhero is here to save the day. Yep, here I am! So let’s see if we can’t script our way out of this mess. For 99 percent of campaigns,
Oh, no! AdWords can now spend double your budget. Or not… Read More »
