marketing

7 Ways Social Media Can Boost Your Email Marketing Campaign

Email Marketing, Marketing, Online Marketing, SEO BLOG, Social Media /

Few online marketing strategies exist in a vacuum. The online world allows for instant navigation, instant gratification, interconnected networking, and endless multitasking. It seems only appropriate that businesses take advantage of these qualities to tie their best marketing strategies together for a mutually beneficial result. Much in the same way that content marketing can enhance […]

7 Ways Social Media Can Boost Your Email Marketing Campaign Read More »

of-Mouth – Turn Customers Into Zombie Loyalists: Peter Shankman Talks to Marketing Smarts [Podcast] : Marketing Podcast

customer relationships, Marketing Strategy, SEO BLOG, Word-Of-Mouth /

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Peter Shankman is an author, entrepreneur, and speaker, recognized for his expertise in customer service, social media, PR, marketing, and advertising. He founded Help a Reporter Out (HARO), the largest free source repository for journalists in the world, as well as

of-Mouth – Turn Customers Into Zombie Loyalists: Peter Shankman Talks to Marketing Smarts [Podcast] : Marketing Podcast Read More »

Social Media – Rock ‘n’ Roll ‘n’ Social Media: Jason Miller of LinkedIn Talks to Marketing Smarts [Podcast] : Marketing Podcast

Career Management, Content, SEO BLOG, Social Media /

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Jason Miller leads global content and social initiatives for LinkedIn Marketing Solutions, helping marketers understand how to use LinkedIn to achieve their marketing goals and deliver real ROI. Previously, he was the senior manager of social media strategy at Marketo. He’s

Social Media – Rock ‘n’ Roll ‘n’ Social Media: Jason Miller of LinkedIn Talks to Marketing Smarts [Podcast] : Marketing Podcast Read More »

of-Mouth – Innovation in Marketing: Ford’s Angie Kozleski Talks to Marketing Smarts [Podcast] : Marketing Podcast

Marketing Strategy, SEO BLOG, Social Media, Word-Of-Mouth /

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Angie Kozleski is global marketing and digital communications manager at Ford Motor Company. We met at the 2015 North American International Auto Show, when Ford sponsored my trip to Detroit for the event. I invited Angie to Marketing Smarts to discuss

of-Mouth – Innovation in Marketing: Ford’s Angie Kozleski Talks to Marketing Smarts [Podcast] : Marketing Podcast Read More »

3 Easy Ways to Cure Your Marketing Pain Points

business therapy, Operations, problems solved, SEO BLOG, Solutions, Your Career /

Businesses are a lot like romantic relationships. They both require communication, growth, and maintenance. At some point, every company is bound to face a challenging time and may need to seek help. When couples go to therapy to address problems, it shows a commitment and determination to succeed; businesses are no different. If your business is

3 Easy Ways to Cure Your Marketing Pain Points Read More »

Marketing Day: Technical SEO, media strategies & Facebook ad spend since Cambridge Analytica

Channel: CMO Zone, Marketing Day, SEO BLOG /

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: Technical SEO, media strategies & Facebook ad spend since Cambridge Analytica Read More »

General Management – How to Hire and Invest in Great Employees: Tom Gimbel on Marketing Smarts [Podcast] : Marketing Podcast

Career Management, customer relationships, General Management, SEO BLOG /

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Tom Gimbel is founder and CEO of LaSalle Network, a staffing, recruiting, and human resources consulting firm based in Chicago. He’s an expert on how businesses can hire successfully and establish a company culture. He has been featured on numerous news

General Management – How to Hire and Invest in Great Employees: Tom Gimbel on Marketing Smarts [Podcast] : Marketing Podcast Read More »

B2B vs. B2C Marketing Personalization in Digital Channels

SEO BLOG /

B2B marketers are more likely than B2C marketers to apply personalization to emails and websites, according to recent research from Evergage and Researchscape International. The report was based on a survey conducted in February and March 2018 among 300 B2B, B2C, and B2B-B2C hybrid digital marketers. Some 80% of B2B marketers say they personalize emails,

B2B vs. B2C Marketing Personalization in Digital Channels Read More »

Two kinds of video ads help break through the dilemma of interruptive marketing

A-From MTT, Channel: Martech: Advertising, SEO BLOG, video /

Two ad tech firms presented possible answers last week to advertising’s Dirty Little Secret. That Secret, of course, is that few people actually watch content-interrupting ads. At a breakfast hosted by the Interactive Advertising Bureau (IAB) in New York City, Head of Market Development Frank Maguire from native ad platform Sharethrough highlighted the bad news.

Two kinds of video ads help break through the dilemma of interruptive marketing Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com