monetization

The Future of Podcasting: Where Is It Going Next?

It’s official. Podcasting has gone mainstream. In 2019, more than half of Americans have listened to a podcast, up from 44% just one year earlier: Today there are more than 750,000 podcasts available, spanning every subject from comedy to entrepreneurship. Podcasts have emerged as both a viable media channel and an effective marketing one. As the field continues to …

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5 Powerful Ways to Drive More Sales Through Email

Ever see an advertisement for a fitness program? There’s typically a “before” photo and an “after” photo of a customer who followed the workout. On the left is a “before” photo of a shirtless, slouching man. He’s pale. Average-looking. He’s not smiling. Then, in the photo on the right, the same guy magically turns into …

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Facebook Algorithm, AI, AMP & YouTube

This Week in Digital Marketing: Facebook Algorithm, AI, AMP & YouTube Skip to content Home Digital Marketing This Week in Digital Marketing: Facebook Algorithm, AI, AMP & YouTube Monetization Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! From the mouth …

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SG How Google Has Been Addressing Brand Safety Concerns on YouTube

How Google Has Been Addressing Brand Safety Concerns on YouTube

Back in mid-March, The Guardian withdrew “all its online advertising from Google and YouTube after it emerged that its ads were being inadvertently placed next to extremist material.” Shortly after, more UK brands followed and stopped their ads running on various Google platforms. This was not the first time that these concerns were voiced. For years now, advertisers …

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