The Guardian

Three fundamental factors in the production of link-building content

By Good To SEO

One of the most overused phrases in content marketing is how it is an ever-changing landscape, forcing agencies and marketers to adapt and improve their existing Read More

In AirBnB , BT , Burger King , cancer research , Coca-Cola , Domino's , Dove , GE , Grazia , Innocent , Kim Kardashian , KLM , L'Oreal , Lowe's , Made.com , Missguided , NASA , Nike , Oracle , Oreo , paddy power , Pret A Manger , social , Taco Bell , The Guardian , Virgin Media

30 brands with excellent social media strategies

By Good To SEO

Okay, it’s probably disingenuous to pretend that social media is still something nascent and unproven for brands. Even with a tricky attribution problem to solve, most Read More

In advanced technology , brand safety , counter online terrorism , Creators for Change program , extremist material , Facebook , Google , independent exerts , monetization , Newsrooms , SEO BLOG , The Guardian , TrueView Discovery Ads , YouTube Heroes program , YouTube video ads , YouTube videos , YouTube’s Trusted Flagger program

How Google Has Been Addressing Brand Safety Concerns on YouTube

By Good To SEO

Back in mid-March, The Guardian withdrew “all its online advertising from Google and YouTube after it emerged that its ads were being inadvertently placed next to extremist material.” Read More