Though 76 percent of female and 88 percent of male marketers believe they avoid gender stereotypes when creating advertising,.
A majority of consumers (63 percent), according to a new survey from SAP, say they prefer to purchase holiday.
It turns out that trust has a dollar value for corporations; a loss of trust can impact corporate growth.
Photo © Bloomicon / Shutterstock.com Brand safety has been an issue since the beginning of the internet. However in.
According to new survey data from the Pew Research Center (June 2018), a substantial number of Facebook users (42.
Want to connect with young people? Traditional means of personalizing ads to appeal to Gen Z and millennials are.
If mobile phone owners were told that their wireless carriers were selling data about their real-time movements most people.
Kleiner Perkins’ Mary Meeker’s highly anticipated kitchen-sink compendium of third party stats dropped yesterday. Amidst the barrage of data.
For many retailers, mobile traffic equals or exceeds desktop traffic. Now, according to Criteo’s latest commerce report (Q4 2017),.