Google

Missouri Attorney General initiates Google antitrust investigation

Channel: Industry, Google, Google: Antitrust, Google: Legal, Google: SEO, Google: Web Search, SEO BLOG /

Missouri Attorney General Josh Hawley has reportedly initiated an investigation into whether Google has violated Missouri consumer protection or antitrust laws. According to a press release, the Missouri Attorney General’s office is looking at data collection, “misappropriation” of third-party content and promotion of “websites owned by Google” to the detriment of third-party competitors: The business practices […]

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Four key holiday paid search trends to keep an eye on

Channel: SEM, Google, Google: AdWords, Google: AdWords: Product Listing Ads, Google: Google Shopping, Paid Search Column, Search Marketing, Search Marketing: General, Search Marketing: Shopping Search Marketing, SEO BLOG /

During the holidays, there are a million different data points advertisers can look at to see how paid search is performing throughout this crucial shopping period. Depending on business goals and the type of products sold, which of those data points are most important for a particular site can vary widely from one brand to

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Google Search Has a New Feature That Lets You Compare Devices

device comparison, Google, Search, SEO BLOG /

Google is testing out a new feature to its popular search engine that should make gadget or device-related queries even more interesting. Apparently, the tech giant is planning to roll out a device comparison feature that lets you compare the specs of two gadgets at a glance. Of course, Google has been known to introduce

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Don’t Waste Time! These 16 Gmail Hacks Will Make Your Small Business Hum (INFOGRAPHIC)

Google, SEO BLOG, Small Business Operations /

Take your use of Gmail for business beyond sending, receiving and attaching a document. The below infographic by GetVoip has some tips and tricks to use Gmail more efficiently with tools you might not know about. For small business owners without the staff to check and respond to all of the emails they receive, each

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US court orders Google not to comply with Canadian court’s order delisting search results

Channel: SEO, Google, Google: Legal, Google: Outside US, Google: Web Search, SEO BLOG /

A federal court in California has blocked implementation of a Canadian Supreme Court ruling that ordered Google to delist websites associated with a company called Datalink from Google’s global index. The Canadian decision (Google Inc. v. Equustek Solutions) was an example of a court in one country asserting authority over global activity outside its jurisdiction. Because Google exhausted

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7 tips to ramp up your holiday advertising

Bing, Bing Ads, Channel: SEM, Google, Google: AdWords, Google: Google Shopping, Paid Search Column, SEO BLOG /

It’s never too early to start thinking about holiday advertising, as Q4 is the biggest quarter for many retailers. Naturally, many of our clients have their holiday advertising plans in place for the Christmas holiday season. But it’s not too late if you haven’t already started. In this article, I’ll cover some quick and not-so-quick

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Yext announces conversational ‘Knowledge Assistant’ for local data management

Channel: Local, Google, Google: SEO, Google: Web Search, SEO BLOG, SEO: Local /

Machine learning and AI have become buzzwords that are being overused. But they’re also real technologies that are having and will continue to have a meaningful impact on marketing over time. Yext is now bringing some of these capabilities to business listings and local data management. The company is adding three new features to its “Knowledge

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Do Google Posts impact ranking? A case study

Channel: Local, Google, Google: Google My Business, Google: Google Posts, Google: Maps & Local, Local Search Column, SEO - Search Engine Optimization, SEO BLOG, SEO: Content & Writing, SEO: Local /

A few months ago, I teamed up with Ben Fisher from Steady Demand to test whether Google Posts have any influence on ranking in the local results (the “3-pack”). The methodology We picked two different businesses to test this on. One was a garage flooring company that had been struggling to rank for their main

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