Customer engagement

Reasons Why You Should Have an E-Commerce Website for Your Business

To satisfy your customers, you need to do more than design quality products and services. Businesses that have embraced technology are scaling on different heights. For you to make maximum profits, you need to make more sales. This is only possible if you can attract new customers and retain the existing ones. Having an ecommerce …

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3 low-cost marketing tactics that encourage high customer engagement

Creative, low-cost ideas are the way of the future, and they work just as well (and sometimes better) as some of the most expensive methods of marketing Despite what you may have heard from expensive marketing companies, it doesn’t take a lot of money to get your customers to engage. As long as you know …

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So, You’re Going to Resend an Email Marketing Campaign

3 Things to Consider Before You Hit the Resend Button When it comes to email marketing, many in the business are resending campaigns to subscribers that did not open the first email. The question is, though, does it make sense to send this to your entire list? The quick answer is that you should never …

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Boost your open rates through messaging apps [Infographic]

One of the newest tools in digital marketing, messenger applications present a great opportunity for brands to boost their open rates, enhance their visibility, and build a great relationship with customers Messaging applications are online communication channels that facilitate free, instant messaging between individuals or within groups. Some popular examples include Facebook Messenger, WhatsApp, and …

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Why Customer Experience is the Ultimate Marketing Tool

By 2020, a majority of purchase decisions will be made based on customer experience, not price. And according to a study from Temkin Group, a moderate increase in customer experience generates an average revenue increase of $823 million over three years for a company with $1 billion in annual revenues. INCREDIBLE. A moderate increase in customer …

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