User Experience (UX) is a thriving discipline that has enjoyed a huge increase in recognition over the past several years, giving rise to high demand for UX skills and know-how. Kat Davies works right in the thick of things: as Head of User Research for Natural Interaction, a Bristol-based independent UX agency, she is involved a […]
A day in the life of… head of research at a UX agency Read More »
UX design emphasizes the importance of making design decisions around users. As the practice evolves, many design thinking techniques are also evolving to do UX well, and nearly all of them call for the participants to be in the same physical space. There are numerous myths regarding working on UX design tasks remotely; however, the
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With this in mind, here’s a round-up of some of the best Instagram accounts to follow. @humble_ux Humble UX’s channel curates hand drawn UX and UI wireframes (the skeletal framework of a website, without branding or design elements). Great inspo for when you’re just starting on a project. @fireart_studio Fire Art studio is a graphic
12 Instagram accounts to follow for UX & UI inspiration Read More »
It is clear that the continuous improvement we have seen taking place with our online shopping experiences has affected our expectations for shopping in the “real world”. The ongoing refinement of user experiences by talented UX designers has increased our expectations for what a shopping experience in the “real world” should be. I, for one,
There is a common misconception that SEO simply involves link building and including relevant keywords in content. While these are two important strategies, search engines consider a lot more than this when ranking websites. Elements of user experience (UX) have been rolled into SEO practices. Is your site fast, secure and mobile-friendly? Do you have
Google makes hundreds of adjustments to their algorithm every year and understanding the most important ranking factors can represent the difference between online success or failure. Yet how can you ascertain the most important ranking factors without the capacity to crawl and analyze millions of data points? SEMrush performed this analysis, Ranking Factors 2.0, and
There is a major fault with how AdWords management is conducted today. Even 16 years into its lifecycle – an eternity for any digital platform – AdWords management is still a young discipline. Consequently, it suffers from a flaw that many young disciplines have in common: a lack of shared conventions that facilitate collaboration and understanding from
8 Tips to Improve AdWords Housekeeping and Maximize Success Read More »
Chart of the day: the more senior someone is in a business, the more they believe that they offer a good customer experience (CX). The Customer Experience industry report 2018 by uisertesting.com has found that executive level professionals and those who work in CX management think they have a good CX, whilst UXers, product manager,
Do businesses think they have good customer experience (CX)? Read More »
Chart of the day: Most user research is conducted to understand customers and their needs Understanding customers needs and testing prototypes or wireframes are the primary reasons for customer research, according to a survey of over 2000 professionals by UserTesting.com Interestingly, over half (53%) conduct user testing, or use user testing results to inform senior management
In this study we learned that the ‘compare’ functionality was often overlooked. We consequently changed the design with ‘filter’ and ‘compare’ appearing in a unified dialogue box, triggered when the ‘Add new’ chip is clicked. We continue to test this design and others to optimize its usability and usefulness. We incorporated user feedback not only
How listening to our users helped us build a better Search Console Read More »
