Email has worked for several decades. People send emails daily, making it a great channel to reach customers. And it still works well. The only problem is that it’s working…
conversion rate
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Whenever most of us think about chatbots, we usually view them as a helpful tool for managing customer support. However, in the past year, we’ve been witnessing the evolution of…
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One of the most controversial approaches toward increasing the number of leads is to utilize pop-ups. The reason this method is controversial is that pop-ups have the ability to both…
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Website owners and marketers always struggle to reach the top of the search engine results page. SEO allows them to succeed and maintain their positions, but often it’s never quite…
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Congratulations. You just closed a sale. What now? You just made a customer happy and gave her something she is going to enjoy using, which puts her in a state…
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Mobile to overtake fixed Internet access by 2014! That was the headline – and prediction – that Mary Meeker, venture capitalist and former Wall Street securities analyst, made in 2008. A…