So you write a fantastic email about a company sale you’re having and then send it out to your list. You’re certain this is the email Read More
conversion rate
As the web is becoming more visual and interactive, standing out and being remembered is getting even tougher. Visual content can certainly boost engagement and brand Read More
Would you be frustrated if you discovered that tons of your potential customers are leaving your ecommerce website (and that your conversion rates are in the Read More
NOW UPDATED! This article on remarketing has been refreshed for 2019 – enjoy! Good marketers know that it’s a rare occurrence for a new visitor to land Read More
Creating a successful, profitable Facebook Ad campaign is a little like baking: all the ingredients need to come together just right if you want everything to Read More
If you have a business, you want to boost your conversion rate. Have you ever heard anyone say, “Nah, we’re good on conversions. We don’t need Read More
Nowadays, it’s not enough to just build a website that gets ample traffic. You want visitors to bookmark your site, subscribe to your email list, buy Read More
Email has worked for several decades. People send emails daily, making it a great channel to reach customers. And it still works well. The only problem Read More
Whenever most of us think about chatbots, we usually view them as a helpful tool for managing customer support. However, in the past year, we’ve been Read More
One of the most controversial approaches toward increasing the number of leads is to utilize pop-ups. The reason this method is controversial is that pop-ups have Read More