CRM

Who’s Not Going Through a Customer Transformation?

Salesforce is booming and the reason is that virtually every company in the world is going through a huge digital transformation, according to Salesforce co-CEO Marc Benioff. “The reason why is every company that we’re dealing with is going through a huge digital transformation and every digital transformation begins and ends with the customer,” says …

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A Global Growth Juggernaut in the Cloud

SAP CEO Bill McDermott says that buying Qualtrics creates a “global growth juggernaut in the cloud, the number one business software growing in the cloud in the world.” McDermott says that he’s here to build a company for the generations, not just for a few days and that this is a fundamentally transformational deal, one that will …

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It’s All About the Customer Experience

SAP CEO Bill McDermott, in a wide-ranging interview with Bloomberg talked about enterprises moving to the cloud, competing with Oracle’s new autonomous database, competing with Salesforce, and its huge business in China: SAP Has Taken Over the Enterprise Database Market Do you have a major move to the cloud? If legacy companies haven’t fully invested …

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Easy to use CRMs for SMEs that will scale with your business

SMEs need to choose a CRM that is easy to use and will grow with their business – without additional costs A good customer relationship management system is vital. Whether you’re a large enterprise with multiple products, integrated marketing and sales teams, and have thousands of monthly customers or are a small start-up wanting to better …

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Cloud-based CRM systems – What are the benefits?

A customer relationship management (CRM) system is a piece of marketing technology used to manage, analyse and quickly respond to interactions with current or future clients or customers. With a good-quality CRM system in place, you can easily keep all the information about every party that your business is interacting with up-to-date and accessible by …

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