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The Best Mailchimp Alternatives for Effective Email Marketing (2020)

Home / Marketing / Top 7 Best Mailchimp Alternatives for Simple and Effective Email Marketing (2020) By Dianna Gunn February 24, 2020 Mailchimp is one of the best-known email marketing tools available — it used to offer some of the highest-quality newsletter services around, and its newsletter tool still includes a vast selection of professional …

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Four great B2B company Instagram accounts & why they work so well

Due to the highly visual nature of Instagram, the perception of the social network can sometimes be that it’s most appropriate for B2C brands in travel, fashion, and food and drink. But that isn’t necessarily true. There are loads of B2B organisations using Instagram to build their brands, speak directly to their customers, and stand out from the crowd, …

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Having Trouble Closing Web Leads? Here Are 7 Steps to Take

The way I see it, for an online marketing campaign to be successful, there are two main components you need to master: making your business more visible in order to get more traffic, then converting that traffic into leads with the right landing page or offer. But web leads don’t translate to instant revenue; instead, …

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Why We Created a Gallery for Our Employee-Artists

  MailChimp is a restless collection of creative minds that celebrate each other whenever an opportunity arises. Sometimes, that means teaching a coworker new skills or hobbies or listening to them read or riding bikes to a team lunch. Recently, our VP of Marketing, Sean Cook, took the idea to heart while decorating his office. …

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Thinkers, Artists, and Inventors Unite: Why We Sponsor TED

Photos: Dian Lofton / TED, Elizabeth Zeeuw / TED Like most things around MailChimp HQ, we try to take a slightly less prescribed, slightly more off-kilter (and fun!) approach to sponsorships. We love partnering with organizations that feel authentic and thoughtful, as well as groups that encourage a creative community. Our sponsorships excite us the …

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12 Must-Have SaaS Tools for Small Businesses

There’s no question that we have more apps and software as a service (SaaS) tools at our disposal today than ever before. If there’s a function your business does or needs to do, there’s a good chance someone has an app or cloud-based service ready to help you out. In fact, some business leaders get …

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6 Actionable SEO Strategies for Exceptional Customer Service

Most businesses put their heart and soul into acquiring new customers but ignore the huge opportunity in retaining existing customers. Customer retention, the most overlooked marketing tactic, is said to be the money maker since existing customers are likely to spend 31% more and 50% more likely to try new products when compared to new customers. …

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SG How to Keep Your Content Marketing on Track with an Organized Workflow

How to Use an Organized Workflow to Stay on Top of Your Content Marketing

For brands who are invested in content marketing, you understand that every piece of content you put out needs to be flawless or it won’t have the results you’re expecting. But if you find that the content you’re getting from your team isn’t meeting your expectations, or you don’t have a continuous pipeline of content, …

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