Guest Post

A 3-Step Strategy to Build Links and Drive Referral Traffic to Your SaaS Website

The SaaS market has been on a continuous growth streak for the last few years and it is going to continue in the coming years as well. What exactly is SaaS? Here’s a simple definition: Software as a service (SaaS) is a software distribution model in which a third-party provider hosts applications and makes them …

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Accessibility finally matters to the game industry — but it needs to do better

Globally, 2.6 billion people spanning across geographical regions, generations, and socioeconomic backgrounds take part in digital gaming. This is a big portion of our world’s population, so unsurprisingly, it doesn’t — and shouldn’t — stop at players with disabilities. In fact, approximately 92% of people with impairments play video games, and there are more than …

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AR is big — 5G will make it huge

From its humble beginnings at the arcade to its growth via consumer electronics in the 1980s and 1990s, gaming has gone through multiple phases and iterations. One of the most significant in the last decade or was the rise of mobile games, supported by items in-app purchases, and the growth of 4G. In the last …

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5 Mistakes Email Marketer Must Avoid – Email Marketing – SMTP services

There are around 3.7 billion global email users according to Leighton Interactive. While this marketing channel remains highly actionable, making some common mistakes reduces the users’ engagement and emails open rate. We’ve prepared a selection of some ugly mistakes each and every email marketer should make sure to get rid of. Let’s have an insight. …

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Can Email Marketing Still Drive High Engagement?

Lately, some businesses have been navigating the same questions when it comes to their marketing mix: is email still an effective marketing tactic in the age of social media, video, and digital advertising. Mailjet recently teamed up with The Clutch.co and The Manifest to bring some new research on how businesses (continue) to rely on …

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