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News Roundup 25th October 2019

Marketers too focused on transactions, Snapchat’s strong Q3 results, Amazon’s new News app, Twitter’s poor Q3 results, New adaptive Google banner ads, Instagram testing new feature Almost half of marketers have admitted to being too focused on getting money in the bank at the expense of building customer relationships. Snapchat reports strong Q3 results and …

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A step by step guide to creating the best Instagram post in 2020

An Instagram post’s success is due to more than just the image you use, you need to consider a range of other factors to get your posts performing well As a social media manager or digital marketing specialist, you want to be able to create the best Instagram post possible in order to entice your …

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News Roundup 18th October 2019

Google is stopping pixel tracking on YouTube, marketing budgets have declined, Facebook testing new scheduling option, Instagram offering more data control and Facebook changing how organic reach is calculated Google has announced changes to third-party pixels on YouTube, which will be rolled out next year. Quarter 3’s Bellwether Report has shown that economic and political …

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News Roundup 4th October 2019

Google’s new data control features, Instagram launches ‘Restrict’, fewer women in executive marketing roles, Burger King under fire for tweet and Twitter testing ‘Stream Tweets’ This week has seen Google announce a slew of new features designed for helping users better manage their privacy and data, all of which are now being rolled out. Instagram …

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News Roundup 20th September 2019

Google highlights competition over digital ad monopoly claims, YouTube removes paid ad views from Music Chart counts, Client-side marketing and media professionals have declining trust in agencies, Facebook launching oversite board, Instagram cosmetic surgery post restrictions Google has sought to fight off claims that it is dominating the digital advertising industry by pointing to other …

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News Roundup 26th July 2019

Omnichannel is the preferred marketing method, Facebook sees app usage decline, Instagram testing new Stories notification list, Pinterest launches Mobile Ad Tools and Facebook reaches $5 billion data privacy agreement Facebook has had a bit of a busy week, with internal research looking at its app’s decline going public and the $5 billion US Justice …

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News Roundup 12th July 2019

Facebook faces data transfer challenge, British Airways fined for GDPR breach, Facebook is reducing reach of exaggerated health claims and Instagram launching anti-bullying tools This week has seen Facebook facing another challenge over its users’ data and GDPR implications relating to its transfer of data to US servers. British Airways has also received a historic …

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Best time to post on Instagram & Facebook

Facebook and Instagram are powerful platforms, but you need to make sure you are using them in the right way and at the right time Social media has proven to be a really effective marketing platform for all sorts of businesses. Facebook and Instagram are hands down the top-picks amongst them, and here’s why. Facebook …

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News roundup 24th May 2019

Google search results update, LinkedIn’s ad tab, Instagram data breach, digital ad complaint increase and Pinterest does Pride Month This week has seen a few interesting announcements, including the fact that Google is updating how its search results look, impacting the way paid results are showcased. LinkedIn has announced that it is aiming to improve …

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News Roundup 12th April 2019

Instagram to stop recommending ‘borderline’ content, the UK government is proposing new rules for social media companies, Amazon Alexa conversations being listened to by people, Netflix is testing new subscriptions in India and Lego named as the UK’s favourite brand A big focus this week across the board is social media and the spread of …

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