Click fraud is one of the most talked about issues affecting advertisers on Google and other Pay Per Click (PPC) platforms. According to Click Guardian $7.2 billion was lost to click…
Google ads
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Most valuable brands across the globe showcased in a new infographic, Facebook has been blocked from using data from other sources in Germany, China stops beauty products making medical claims…
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Google Ads is an exceptional tool for businesses, giving you the option to bid on having your ad show up in relevant searches of your target audience. This allows you…
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There is a saying that goes: “Good artists copy; great artists steal.” The same concept is applicable to PPC strategies. Marketers don’t need to reinvent the wheel, but rather find…
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Here are some ways you can get automation to play nice and to drive your KPIs in a controlled and accountable way. Learn how to automate yourself to success in…
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So, the powers that be want to know if PPC is the right solution for their business. Your boss will have many questions about Pay Per Click (PPC) advertising. So,…