Backlinko

How to Uncover Your Competitors’ Content Strategy

If your competitors are crushing you online, it could have something to do with your content. And if you want to get an accurate look at how your articles or blog posts are performing in relation to other brands in your space, you’ve got to do some digging. You’ll need a good tool in your …

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What defines high-quality links in 2019 and how to get them?

Links are a way for users to get relevant information on the internet. They are also a ranking factor for your pages. Of the 200+ ranking factors, Google is known to use, links share the top three spots with content and RankBrain. However, having links is not enough. Their quality matters. Google takes into account …

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Eight tools you need for backlink generation

So you’ve created your website, following all the recommended SEO best practices. That means you’ve included valuable, relevant keywords on your pages, made it mobile friendly and even started a blog that you’re updating frequently with original, relevant content. But despite your best efforts, you’re not seeing as much traffic as you’d like, and your site …

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Do You Really Need to Write 1,890-Word Blog Posts to Rank on Page 1?

In 2016, Brian Dean, owner of the popular Backlinko blog, analyzed the results of 1 million Google search results in partnership with Eric Van Buskirk and several data partners, trying to understand what it took to rank a piece of content in the organic SERPs. One of the team’s findings was that longer content tends to rank …

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