Live broadcasts have become a staple of the social media experience. Hundreds of millions of people go live each day on Facebook and Instagram, and viewers Read More
CTA
Let’s start by briefly defining what a call to action is. A call to action, commonly referred to as CTA, can describe any piece of content Read More
When it comes to promoting and growing a business, everyone knows that video is king. But what's often overlooked are the actual “how-to” steps that go Read More
We all know that video is the future, but just to confirm it, according to Facebook, users spend 3x longer watching live video than static content: Read More
Social media marketing has historically been an island of its own: We seldom see it integrated into other digital marketing channels, like SEO or content. This Read More
If you’ve been around the digital marketing arena for more than one day, you’ve heard people talking about landing pages as if they’re one of the Read More
You can write an eye-catching headline, compelling copy and include awesome graphics, but if you do not include the perfect call to action, your readers will Read More
Creating an ad is fairly easy, but generating sales from it is difficult. PPC still remains one of the easiest and most preferred ways for online Read More
Landing pages are kind of important for customer acquisition. For many businesses, it’s where the conversions happen. Indeed, without an effective landing page, you’re as good Read More
Content marketing is one of the most effective ways to build organic search and social media visibility because both search engines and people love useful non-commercial Read More