The average data-driven business is growing more than 30% year-over-year, according to Forrester. By 2021, the same companies will.
Creating a marketing plan is one of the best things you can do for your business or organization. A.
Econsultancy’s Customer Lifetime Value report, published in partnership with RedEye, delves into the topic of CLTV. Namely, how organisations are.
Customer lifetime value, or CLV, is a marketing metric that predicts the total worth of a customer to a.
It’s guest post day here at Duct Tape Marketing, and today’s post is from Dan Kraus – Enjoy! Have.
With the rise of technology like Big Data, AI, and data analytics, marketing has been on a constant path.
In the marketing world, niche terms and metrics get thrown around frequently, and while there is some jargon that.