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3 Tips (+50 Stats) for a Successful Retargeting Campaign [Infographic]

It is no longer news that retargeting is one of the most effective online marketing strategies. In fact, only 2% of users who visit your website for the first time are likely to convert, so businesses need a way to get the other 98% to come back and either make a purchase or complete a …

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The A-to-Z of Viral Marketing (+ Infographic)

We’ve all seen one of those ads that just hits the ground running and before you know it, it’s “gone viral”. It almost doesn’t even matter what the subject is; all sorts of people outside the brand’s demographic will watch it, like it and share it – because a great ad is a great ad. …

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What’s the Right Content for Each Stage of the Marketing Funnel?

NEWLY UPDATED! This post on discovering the right content for each stage of the marketing funnel has been updated for 2019. Enjoy! Imagine if every new visitor to your website bought a product. Not some day in the future after navigating your complex purchase funnel, but right then on their first visit. How much easier …

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106 Quick and Fascinating Voice Search Statistics [infographic]

Voice search is the latest trend in the world of online search. It works by using your voice to ask a smart device — such as Apple’s HomePod, Amazon’s Echo, Google Home, etc. — to search for something for you.  In recent times, voice search has become widely accepted by Internet users. To give you …

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Cloud Security Tips For Protecting Your Business

Storing important documents, forms, and other files in a storage cabinet is a thing of the past. Now, businesses use online cloud services to store private business and customer information. However, using these services does come with its own security threats, such as being hacked. But, what exactly is cloud storage, and why should a …

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National Geographic Educator Resources – Teacher Tech

I Love Real Data!!! My typical joke is “Who is Bob and why is he carrying 40 watermelons?” As a math teacher pretty much the entire textbook is “who cares?” it’s hard to engage students with contrived word problems. However, I believe students DEEPLY CARE! They want to change the world and be influential. This …

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