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7 Ways Influencer + Social Marketing Can Help During COVID-19

In these uncertain times, if you’re worried about keeping the wheels of your business turning, you’re not the only one. This COVID-19 pandemic is frightening for many of us and bigger than anything most of us have seen before. However, pulling through this difficult period will help you emerge stronger than ever once this is […]

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3 Tips (+50 Stats) for a Successful Retargeting Campaign [Infographic]

It is no longer news that retargeting is one of the most effective online marketing strategies. In fact, only 2% of users who visit your website for the first time are likely to convert, so businesses need a way to get the other 98% to come back and either make a purchase or complete a

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The A-to-Z of Viral Marketing (+ Infographic)

We’ve all seen one of those ads that just hits the ground running and before you know it, it’s “gone viral”. It almost doesn’t even matter what the subject is; all sorts of people outside the brand’s demographic will watch it, like it and share it – because a great ad is a great ad.

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What’s the Right Content for Each Stage of the Marketing Funnel?

NEWLY UPDATED! This post on discovering the right content for each stage of the marketing funnel has been updated for 2019. Enjoy! Imagine if every new visitor to your website bought a product. Not some day in the future after navigating your complex purchase funnel, but right then on their first visit. How much easier

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106 Quick and Fascinating Voice Search Statistics [infographic]

Voice search is the latest trend in the world of online search. It works by using your voice to ask a smart device — such as Apple’s HomePod, Amazon’s Echo, Google Home, etc. — to search for something for you.  In recent times, voice search has become widely accepted by Internet users. To give you

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Cloud Security Tips For Protecting Your Business

Storing important documents, forms, and other files in a storage cabinet is a thing of the past. Now, businesses use online cloud services to store private business and customer information. However, using these services does come with its own security threats, such as being hacked. But, what exactly is cloud storage, and why should a

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National Geographic Educator Resources – Teacher Tech

I Love Real Data!!! My typical joke is “Who is Bob and why is he carrying 40 watermelons?” As a math teacher pretty much the entire textbook is “who cares?” it’s hard to engage students with contrived word problems. However, I believe students DEEPLY CARE! They want to change the world and be influential. This

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73 Super Interesting Stats & Facts about Google [Infographic]

Home Infographic 73 Super Interesting Stats & Facts about Google [Infographic] Want digital marketing insights delivered straight to your inbox? Subscribe to the Single Grain blog now for the latest content on SEO, PPC, paid social, and the future of online marketing. Google has come a long way from its humble beginnings when Larry Paige

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22 Companies Dominating the World with Content Marketing

It’s estimated that by 2021 27% of internet users in the U.S. will be using ad blockers — which means that about one quarter of all ads won’t reach their target. Because of ad blockers, the loss of ad revenue is projected to increase from about $3.89 billion in 2016 to $12.12 billion by 2020 in the

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84 Influencer Marketing Statistics for 2019 [Infographic]

The modern consumer’s growing demand for transparency and authenticity has paved the way for the influencer marketing boom. In fact, according to MediaKix, in the next five years, influencer marketing is estimated to become a $5-10 billion industry. In the comprehensive infographic below, you will see that companies and brands that invested in influencer marketing

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